Baby Barn Co-Founder Jen Hochstadt on Creating an Online DTC Business
Jen Hochstadt, the co-founder of Baby Barn, joins us to talk about how she created her online direct-to-consumer business during the pandemic. After listening to her customers, Jen pivoted her initial business plan and has grown a popular, minimal-inspired baby brand! So many women don’t start their entrepreneurial dreams because they are focused on perfection. They stress over the perfect logo, social media posts, branding, funding, etc., but there is never going to be a “perfect” way to run your business. You need to start and adapt as you grow. “You can stew on something and think of a million reasons why not to do something but if you truly love the venture then start!”- Jen Find Jen and Baby Barn Jen’s Instagram Baby Barn’s Instagram Shop Baby Barn LISTEN TO THE FULL EPISODE ON ALL PODCAST STREAMING PLATFORMS Episode Contents: Pivoting and Lessons From the Start of Baby Barn How A Bib Created The Baby Barn Aesthetic and Customer Base Investing in Micro-influencers and an Authen...