The Badass CEO

Samantha Ettus, founder of PPP Sam Ettus is the true Badass entrepreneur. She is a five-time best-selling author, a public speaker, and podcast host of the What's Her Story podcast, but one public speaking event inspired Sam to to start Park Place Payments. Park Place Payments is a female-founded credit card processing company that is disrupting the status quo of the credit card industry. The male-dominated industry has never focused on customer service or women, and she is here to do that with PPP. Sam explains why nothing will stop her from making this a billion-dollar company and how you can do it too. Episode Contents Payment Processing and How She Raised Capital Hiring Practices, Errors, and Managing Expectations Sam Ettus on Juggling It All As a Female Entrepreneur Putting It Out There and Telling People Your Goals Links Mimi: Today we have Sam Ettus. She is a total badass. She has three kids. She's written five books. She's the founder of Park Place Payments an...

Customer satisfaction comes from knowing your target audience like they are your BFFs. Prioritizing customer knowledge through research and technology has been how Ellis McCue of Territory Foods has grown her business and excelled. She is a former retail and consulting specialist who joined Territory Foods to help busy people who love delicious and nutritious food with their cooking needs. Territory Food is a healthy meal planning and delivery service that works with local chefs to deliver high-quality meals. McCue became CEO of Territory Foods because it combined her love of travel and food into a business. dedicated to getting to know its customers and building a solid customer base before anything else Episode Contents The Value of a Reputable and Solid Career Start Finding a Great Fit Evolving The Business M.O. Creating A Network of Chefs Attracting Customers in a Saturated Market Passing Along How-to-be-a-CEO Tips Links Mimi: Hi, welcome back to The Badass CEO. This is your hos...

Sara Ortins, Co-Founder and Chief of Staff Soft skills are the new “it” factor many companies are looking for and training employers to foster the development of. As the pandemic affects the job search for young professionals, it has become clear the need for guidance and career development that promotes confidence and growth. Soft skills such as being able to manage up and a proactive mindset is crucial. Sara Ortins is the co-founder and Chief of Staff of Nimbly Wise; a company focused on training individuals to optimize their potential and level up in the workforce. She sat down with us for an IG Live to talk about how you can bring your best to the table as an employee and how employers maximize their team’s potential. Nimbly Wise, as a company, are focused on answering, “ How do you keep young professionals and maximize their potential in a role?”. They work with colleges and universities to educate upcoming graduates on navigating their career fields through developing soft skills...

Photographer: Javier Allegue Barros | Source: Unsplash Sometimes things in our entrepreneurship journey do not go as planned - COVID shuts down the economy, the launch we built up does not take off, the social media campaign does not get good engagement. Pivoting a business whether from in-person to online or in its core service/product offerings can be a daunting task - Where do you begin? Who do you turn to? Will it be successful? Pivoting is a natural part of growing a business even without the extenuating circumstances of the current times - for you to keep up with your target market that will evolve in its needs, you have to evolve as well. If you have noticed that your overall sales are going down, competition is taking away from your sales and you are finding yourself playing catch up in your own niche, or that one product you offer is taking off while the rest trail behind - it might be time to think about pivoting and switching it up. This is an underlying theme throughout m...