Female Co-Founder Alana Arnold On Selling Luxury Cookies and Utilizing Marketing Trends
Alana Arnold, Co-Founder of Last Crumb Alana Arnold is the female co-founder and director of operations of Last Crumb, a luxury direct-to-consumer cookie company. Alana has grown her business by utilizing previous marketing experience and trends such as “drop culture” to build hype and popularity around the products. Through these “drops”, Last Crumb has grown a loyal following and an email list of over 125,000 people! “Just be persistent, really. If you have an idea or an idea, a product that you believe in, I think that you should stick to your guns and do everything you can to make it succeed.” -Alana Find Alana and Last Crumb: Last Crumb Instagram Last Crumb Website Alana Arnold’s Instagram Episode Contents How Alana Co-Founded The Luxury Cookie Brand Using A Drop Model To Sell Out Their Cookies Funding Her Company How She Grew The Last Crumb Following on Social Media Staying Focused and Disciplined The Process of Starting a Company is Long- Stay The Course How Alana Co-Founded The...