The Badass CEO

Angela Scott founded her oxford shoe company to prove women did not have to wear six-inch heels to feel empowered in the workforce changing the landscape of female footwear. On the brand's 10th year anniversary, The Office of Angela Scott remains dedicated to the empowerment of women and girls. It recently announced a pledge in honor of the brand's anniversary to donate a million dollars over the next 10 years to female centric organizations. Celebrating its tenth anniversary, The Office of Angela Scott has established itself as the bespoke, fashion-forward, go-to brand for women and A-listers alike who want all the style of an oxford married with comfort. Episode Contents The Beginning of Her Office Footwear Journey The Passion for Female Office Footwe ar Reflecting on Lessons Learned The Finance Question Attracting New Customers Building a Team and Culture Tips For Budding Entrepreneurs Links The Beginning of Her Office Footwear Journey The Office of Angela Scott - female...

How do you continue to grow your revenue year after year and stay relevant after being in business for over ten years? The answer is simple, according to the Veronicas of Veronica Beard, "we really know our customer. And our mission has stayed the same: we design clothes hardwired for real life. So we design what we want to wear, and we're so in tune with our customers. We know what she's doing, how she's feeling, what's happening in her life, and what's missing from the market." Do you know your client that well? I mean, really know your client? You may often hear your client or customer called your avatar in the marketing world. I have found the CEOs who understand who their customer is can successfully pivot and grow even during COVID. Being in tune with their customer has allowed Veronica Beard to continue to thrive in the saturated designer clothing market. Same with Coral Chung, Ceo of SENREVE. She saw that a luxury handbag designed for everyday ...

Veronica Swanson Beard and Veronica Miele Beard - yes, they have the SAME name - are the co-founders of the fashion designer brand, Veronica Beard, created for the everyday woman. If you are a product junkie with ideas to improve your favorite products, this is the episode for you! Listen to learn how two sisters-in-law turned their wardrobe dreams into a successful designer brand now celebrating their 10 year anniversary. Table of Contents Meet The Two Veronicas of Veronica Beard Understanding Family Dynamics Combining the Different Backgrounds Conceiving the Signature Product Doing it All Landing A Great First Store Working The Financials Knowing Your Customer Opening Veronica Beard Stores The Impact of COVID-19 Being An Entrepreneur Attending to Veronica Beard’s Culture Creating Routines That Work Links to Veronica Beard Meet The Two Veronicas of Veronica Beard Veronica Swanson Beard and Veronica Miele Beard, co-creators of Veronica Beard Fashion Mimi: I have two special guests: hav...

What is the number one attribute that makes a successful entrepreneur? This week on the Badass CEO Podcast, fashion designer, Lela Rose, explains how persistence has been the key to her success. Tune in to learn how to turn no's into yes's and build the business you've always dreamed of. Contents Welcoming Lela Rose Finding Creative Spirit - Sculpting and Sewing Finding Entrepreneurial Spirit - Fashion and Design Starting Your own Business - Ups and Downs The Cost of Doing Business - Then and Now Lela Rose’s Source of Inspiration to Write her Book Perspectives on Starting in the Fashion Industry Being a Mom and Entrepreneur Links to Lela Rose Welcoming Lela Rose Lela Rose, American Fashion Designer Mimi: I'm excited today to have Lela Rose. She's a New York City based American fashion designer, widely regarded for her elegant and sophisticated aesthetic. Today her collection includes unique designer dresses, coats, jackets, tops, skirts, pants, sweaters, clutch...