Posts

4 Business Tips to End the Year Strong

Image
Photographer: Clay Banks | Source: Unsplash In business, it’s vital to end each year strong. The end of the year coincides with the holiday season and represents the biggest sales quarter. Sales teams are under heavy pressure to make the most out of increased consumer spending. If anytime’s the best time to get busy, it’s certainly the end of the year. A business that finishes strong can carry the momentum into the next year. Otherwise, it can start the next year sluggish, and no business benefits from a weak start. Staying organized and maintaining focus are keys to pulling off a strong finish. Of course, that’s easier said than done. After all, it’s easy to fumble when a lot is at stake. To help you avoid wasting opportunities, here are a handful of business tips to help ensure you can end the year strong. Review your year-end goals The first step towards ending the year strong is having clearly defined goals. You want to aim high, but not unrealistically high. Establish an achievab
Post a Comment
Read more

How to Grow as A New Business Owner

Image
Photographer: Slidebean | Source: Unsplash Branding Practices That Will Help New Business Owners Grow With Confidence How do you create a brand for your business that resonates with the right market? It starts with understanding exactly what a brand is…and what it isn’t. There are lots of components that matter when you’re making branding decisions, but the one most people first think of–the visual elements, such as an eye-catching logo–isn’t the most important. Branding is about everything that goes into your business that builds customer perception , from your ability to engage and respond professionally with your audience on social media to your ethics where sourcing materials and ingredients are concerned . When your customers see your logo, you want them to associate it with everything they’re looking for in a business. Here’s how to achieve the perfect brand: Figure out who your customer is You can’t sell a product or service to someone without first knowing what they’re looking
Post a Comment
Read more

How To Power Through the End of Year Business Slump

Image
4 Business Tips to End The Year Strong In business, it’s vital to end each year strong. The end of the year coincides with the holiday season and represents the biggest sales quarter. Sales teams are heavily pressured to make the most of increased consumer spending. If anytime’s the best time to get busy, it’s certainly the end of the year. A business that finishes strong can carry the momentum into the next year. Otherwise, it can start sluggish next year, and no business benefits from a weak start. Staying organized and maintaining focus are keys to pulling off a strong finish. Of course, that’s easier said than done. After all, it’s easy to fumble when a lot is at stake. To help you avoid wasting opportunities, here are a handful of business tips to help ensure you can end the year strong. Review your year-end goals The first step towards ending the year strong is having clearly defined goals. You want to aim high, but not unrealistically high. Establish an achievable goal and back
Post a Comment
Read more

Innovating in the Women’s Health Industry with Flex Co. Founder Lauren Wang

Image
Lauren Wang, Founder of Flex Co Lauren Wang, Founder and CEO of Flex Co. Lauren Wang sought to change the women’s health industry's status quo by creating sustainable, innovative, and supportive period products. Lauren founded Flex Co, in 2016 not only as a new product for women everywhere but as a way to open up the conversation surrounding periods and menstrual health. She focuses her efforts on mentoring younger female entrepreneurs and giving back to start-ups. Tune in to learn about Lauren’s personal journey that inspired her to start Flex Co, why mentorship and being a role model is so important to her, and her advice to female entrepreneurs wanting to launch their businesses. Find Lauren and Flex Co. https://flexfits.com/ https://www.instagram.com/flex/ The Moment Lauren Wang Left Corporate and Became a Founder Flex Fit Banner Mimi MacLean: Okay, Lauren, thank you so much for your time today. I really appreciate it. I'd love to start out because you were in corporate Ame
Post a Comment
Read more

How To Grow Your Business By Becoming An Author

Image
Stacy Ennis Her Advice For Those Interested In Launching Books Stacy Ennis is an author, speaker, and entrepreneur who helps other entrepreneurs grow their businesses, clarify their messaging and share their unique stories. Stacy has worked with many individuals who have found great success after launching a book with her, and it has even been a catalyst for a new business trajectory. Before becoming self-employed and an entrepreneur, Stacy was an English teacher and the publishing industry. After 13 years, she decided to take the leap and launch her business and books. Stacy knew she wanted to expand her impact while still being grounded in language and writing - her coaching and book launch business was the perfect step. She works with her clients 1-1 to help them clarify their ideas, harness their unique points of view, and impact more lives by launching a book. Her Advice for Those Looking to Write A Business Book You are ready to write and make an impact when you have a developed
Post a Comment
Read more

Female Tech CEO Elizabeth Cholawsky on Growing SaaS-Based Companies

Image
Elizabeth Cholawsky, CEO of HG Insights Interested in leading or starting a tech company? This is the episode for you! Elizabeth Cholawsky is a seasoned executive with years of experience running tech-based and SaaS companies. She has led and worked with companies to build market-leading offerings, using in-house talent and through partnerships and acquisitions. Elizabeth joined HG Insights as their CEO in 2018 and since has led them to great success through better hiring practices and a focus on solid company culture. Tune in to learn about her career and C-suite level experience in various companies, how she creates a safe and open company culture, and her top advice for women in tech. To Find Elizabeth and More About HG Insights: HG Insights Website Elizabeth’s LinkedIn For More Resources and Information: https://www.websiteplanet.com/blog/the-empowering-guide-for-women-in-tech/ Episode Contents Elizabeth’s Journey As A Female Tech CEO What Is An SaaS Based Company and The Benefits
Post a Comment
Read more